Mar
7
Written by:
Lisa Bowes
3/7/2006
Lots of questions and confusion out there as to what is Presort Software vs Post Presort software. Here is a brief summary of just some of the differences between Presort and Post-Presort software, and how they work together…
PRESORT software – the focus is on ADDRESSES:
- Address verification
- Address management (Move updates, Address Correction Service, etc.)
- Address standardization
- Application of USPS regulations to sort
- Address de-dupe (remove duplicates)
- Sortation level qualification of mail (carrier route, etc.)
- Presort mailing data output to Mail.dat format
POST PRESORT SOFTWARE (like DAT MAIL) – the focus is on MAILING:
DAT-MAIL never touches address data – only the mailing data
Benefits that cannot be achieved with Presort Software alone:
- Utilize presort Mail.dat output
- Mailing statement creation/retention flexibility
- Mailing-specific paperwork (matching each day’s mailing)
- Ability to update piece weight and ad percentage as final
- Transportation and Drop Ship discount optimization (without changing production values or “breaking” the original presort)
- Simplified mail verification and acceptance by the USPS (with many options)
- Enhanced relationship with USPS (standardized documentation)
- USPS optional service add ons (Manifest Mailing, Confirm, FAST, PostalOne!)
- Gold mine of retained mailing data for reporting, both internal and external
- Sophisticated Postage Accounting options
- “Bridge” to communicate with current/future internal systems (Business Management system interfaces, ODBC connect)
All of these items listed above can be achieved by using DAT-MAIL in conjunction with your presort software.
Copyright ©2006 Lisa Bowes
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